On the morning of August 23, 2024, the delegation of the Cambodia-China Friendship Collaboration Association (CCFCA) lead by HE Preap Kol, Minister attached to the Prime Minister and Senior Advisor to the Association Accompanied by Mr. Sao Pheakdey President of the Association and Mr. Ken Lo as Vice President Association Mr. LIN YOUYUAN President of the Association of China along with many other delegates, they visited Baozun Group to learn about the company’s business and operations, as well as to discuss work.
First, Baozun brought a delegation to visit its Live Stream Center, which features live studios of well-known brands, as well as state-of-the-art equipment and live professionals selling live products.

After the visit, the two sides met and exchanged views on e-commerce in Cambodia. Mr. LUO Bin Company Operations Manager Shanghai Baozun Manson He mentioned the e-commerce market situation in Southeast Asia. He said that a few years ago in Southeast Asia, there were very few companies and the way of selling was traditional. But now a lot of companies, big and small, have set up and have unique sales platforms and promotions, and those companies are also making a lot of money
He added that it is now popular to shoot short videos live to be distributed through various sales platforms, but requires the right experts and techniques to be more effective.
He said that currently the e-commerce sector in Cambodia is in the early stages, the market potential is still high. Therefore, according to the experience of Baozun Group in this field, we want to cooperate with Cambodia to promote Cambodian products to China and global market.
Ms. ZHOU Shirley CEO Shanghai Baozun Manson She added that Cambodia should set up a Cambodian national shop on the Chinese sales platform to promote its national products, because many countries have already set up, such as Russia, Canada and South Korea.
Therefore, she hopes that His Excellency as well as the Association will support and promote this work to be successful.
In response, HE Preap Kol thanked Baozun Group for hosting the reception today and praised and appreciated the achievements of the companies in the past. HE Preap Kol He said that today he came to see the companies and saw live, the arrangement of the venue and technical equipment shows that the company is really capable.
in addition to HE Preap Ko Agreed to the rise of Mr. LUO Bin. He said that at present, the e-commerce sector in Southeast Asian countries is growing rapidly, but with the right skills and techniques to be more effective. Small business type he platform for sales and promotion is not yet rich. Therefore, Cambodia really needs companies with expertise like Baozun Group to participate in the development of this field.

In addition, HE Preap Kol also welcomed the initiative to establish a Cambodian national store in the online sales forum in China. He sees it as an important way to promote and promote the sale of Cambodian products to the Chinese market. HE Preap Kol stated that he will try to facilitate, support and encourage the relevant institutions to study this work. He hopes that it will be successful soon.
Finally, HE Preap Kol presented souvenirs to Ms. ZHOU Shirley and took a group photo as a souvenir. 

